24 hours to give and 24 hours to receive.
Omaha Gives! is a 24-hour online event where donors may give money to nonprofits in Douglas, Sarpy, and Pottawattamie counties. All the money raised through this program must be used in service of these counties. The program was started to increase philanthropy in the Omaha area.
There are certain qualifications a nonprofit must meet to receive money. They must be recognized by the state and the IRS as being eligible to receive tax-deductible donations. However, the Omaha Community Foundation does have the ultimate say in whether or not an organization is allowed to participate.
Marian is one such place that qualifies. The high school receives a significant amount of donations through this cause.
Mrs. Sue Mickey as the Assistant Vice President for Advancement and The Marian Fund Director deals directly with Omaha Gives! and raises awareness of it for Marian. “A strategic marketing plan is organized and followed to raise awareness through social media, Marian publications, and direct mail, Mrs. Mickey said.
The minimum donation is $10, however there is no maximum amount that can be given. In 2015, Marian received $303,433 and more than $3,000 in additional gifts through promotional programs.
Almost all of the money received from this program goes into The Marian Fund. According to Mrs. Mickey, “The Marian Fund (Marian’s largest fund-raiser) uses this money for tuition assistance, and other budgetary needs.” Almost half of the student body at Marian receives tuition assistance of some kind. All of the money earned goes back to the students of Marian in some way or another. “Realizing how much people donate to Marian makes me feel so fortunate I can have the best materials to further my education,” freshman Morgan McCarthy said.
This year Omaha Gives! is on May 25.
For 24 hours on this day, much can be done to give back to the community.
There is much to give and much to receive.
Much can be done in 24 hours.